World Cup fever - let's get a grip

What is it with football?

Yes the World Cup - warts (Fifa) and all - is a major sporting event.

There's no doubting that.

But really, does it mean our elected leaders can afford to forget the really important things happening in the world to ride - albeit briefly - the crest of the feelgood wave they hope might somehow benefit them?

Russia reduces its gas supply to Ukraine "raising the possibility of disrupted transit of gas to Europe" and a difficult winter ahead if things aren't sorted.

And what are our illustrious leaders up to?

Well, the German chancellor Angela Merkel hot-footed it over to Brazil to watch "die Mannshaft" make clinical mincemeat of Portugal (with a little help from an imploding Pepe early into the game)

Back in France as the country limps through its economic muddle, now complete with the inevitable industrial ("non") action from SNCF employees and les intermittents du spectacle, how did the president François Hollande spend his time during Les Bleus' opening game?

He ostentatiously invited 200 people (and the cameras) to la salle des fêtes at the Elysée palace to gawp ("with collective passion") at a giant screen as France ran out victorious over mighty Honduras in their first match.

Giant screen at the Elysée palace (screenshot BFM TV)

Oh well. Winter is months away, so why should politicians care about gas supplies right now?

Perhaps the football commentators will help jog their memories by broaching the subject during Russia's first game against South Korea on Tuesday!

Nigeria kicked off its tournament on Monday with a thrilling 0-0 draw against Iran, and in the meantime the 200 or so missing schoolgirls abducted by Boko Haram in April are still being held hostage. They've been located apparently, but still haven't been freed.

Never mind. Who gives a damn anyway?

French TV news reports spend an inordinate amount of time analysing and speculating on the Les Bleus' chances, interviewing individual French players and managers - past and present - wheeling in the "experts" to give their opinions and asking the man and the woman in the street what they think.

And at the same time Sunni Islamist militants have taken control of Iraq's second city Mosul and are now approaching Baghdad.

The world watches - says little and does nothing as the focus of media attention seems to be elsewhere.

And that "elsewhere" of course is Brazil - the host country, profiting from the glory and the money it's not going to make and the prestige the whole tournament will bring as an answer to its social problems.

Just ask South Africa, the host of the 2010 tournament.

Don't get me wrong. I love the so-called beautiful game. But I also care about other things.

And a World Cup which is as much about business and displays of exaggerated patriotism (whatever that might be) as it is sport, surely simply deflects attention away from those other things that really matter.

France's ambassador to Tunisia, Boris "Sarko boy" Boillon, apologises for his insulting behaviour

It can't be easy starting a new job, upsetting your host country, and then having to go on national television to issue an apology.

But that's exactly what has happened over the past week to France's new ambassador to Tunisia, Boris Boillon.

Boris Boillon (screenshot from BFMTV report)

During his first press conference since taking up his post on February 16, "Sarko boy", as Boillon is dubbed by some of the French media, insulted a journalist.

His style during the conference was friendly and relaxed to begin with, but it changed when faced with questions about France's reaction when the Jasmine revolution began.

He was dismissive and aggressive in both French and Arabic towards one journalist and for many (both in France and Tunisia) it was behaviour reminiscent of his mentor, the French president Nicolas Sarkozy.



Inevitably perhaps it didn't go down well with Tunisians.

A video of the meeting soon made it on to the Net and the people who had so effectively used social networking sites to topple the former leader Zine al-Abidine Ben Ali resorted to the same tactics to call for protests and his resignation outside the French embassy in Tunis on Friday.

A day later it was "damage control" from Boillon who went on national television to apologise.

"I say I am sorry, I regret my words, I was stupid," Boillon said.

"I ask for the forgiveness of all Tunisians."

After Sarkozy admitted that the French government had "misjudged" the strength of popular feeling which brought about the downfall of Ben Ali, he replaced the former ambassador, Pierre Menat, with Boillon.

His remit, as described by the weekly news magazine L'Express was to "reconnect with the Tunisian society, after decades of French complacency towards a hated regime."

And the French government spokesman, François Baroin, said of Boillon when the appointment was announced that, "He has all the natural sensitivity to match the new era now in Franco-Tunisian relations."

Last week's incident and the follow-up apology was not exactly the most auspicious of starts to the job of building bridges for the 41-year-old who has already completed a stint as France's Man in Baghdad and is the country's youngest serving ambassador.

Perhaps he'll now be discouraged from trying too hard to fashion himself in the mould of Sarkozy.

But somehow, for the moment, he looks like the most undiplomatic of diplomats - and has had a photo on his personal page of the French social networking site Copains d'avant to prove it: one which shows him wearing only in a pair of trunks...and a smile.